These “Loteria-inspired” Digital flyers were created for the Marfilly Fashion show. The idea behind these digital flyers were to have a strong Mexican symbol or icon be the focal point for each variation while not being too on-the-nose. 

I also made sure to keep a clear hierarchy, making sure the icon is nicely centered, the title is bold and black which immediately grabs your attention, and the info at the top is easily digestible.